Create A Buzz: Send To The AP

Writing by Brick Marketing on Thursday, 15 of November , 2007 at 9:00 am

I’ve talked about using videos to enhance your press release distribution before. What I haven’t mentioned is that you can send your videos directly to The Associated Press. You can bypass the middle man and go straight to the largest distributor of news in the world. But I wouldn’t recommend that.

Capture media attention
PRWeb - Press Releases That Work

Instead, use the AP as an additional distributor for your press release information.

Here’s what you do:

  • Write a press release
  • Produce a video to send out with the press release
  • Distribute both press release and video to PR Web Press Release Newswire
  • Go to SendtoAp.com and upload your video

Sure, you can spend $360 to have your press release and video distributed to the AP, and I recommend that you do - if you have news that the AP would have an interest in. But you should also upload your video directly to SendtoAP, if for any reason because it’s free.

Capture media attention
PRWeb - Press Releases That Work

SendtoAP allows anyone anywhere to upload videos for The Associated Press to distribute worldwide. If you have newsworthy news that would appeal to people in places other than your local area then this is a great free resource. So go ahead and send your videos to the AP. What better way is there to create a buzz about yourself?

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