Use Your Own RSS Feeds To Promote Your Press Releases

Writing by Brick Marketing on Saturday, 24 of November , 2007 at 10:56 am

If you have a popular blog you can promote your own press releases through your blog’s RSS feed using a WordPress plugin by Smackfoo.com. The plugin is called Sig2Feed. It’s real easy to use.

PRWeb - Press Releases That Work
All you do is add the plugin to your plugins folder and activate it. Click on the manage signature link and add your signature to the RSS feed. Whenever you distribute a new press release, add a link to that press release in your RSS signature feed using a key phrase that focuses on selling a benefit in order to get the click through. You might use a phrase like one of these:

• Find Out What All The Buzz Is About
• Member Of The Press? See Us In The News …
• Media Alert: (Company Name) Hits The Newswire

If you know you have a lot of media people subscribed to your blog then this is a unique way to attract attention to your press releases after you’ve distributed them to your favorite press release distribution website.

Another way you can promote your press release is simply to use the title of the press release itself and link it to the press release online. If the press release title you’ve used is catchy and attention-getting then it will get the click through. Try it.

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